Marketing

Explain how a price change affects consumer surplus and producer surplus

Explain how a price change affects consumer surplus and producer surplus Free markets generally lead to the greatest amount of combined producer and consumer surplus. Identify a good commonly purchased at a grocery store. Explain how a price change affects consumer surplus and producer surplus. Explain what would happen to producer and consumer surplus if … Read more

Create a Short dissection from Sales Force

Create a Short dissection from Sales Force Main content 10-3gSales Force We've talked about machines (the Internet, self-service IT systems) as a channel and about frontline employees at retail shops as channel representatives, but another human element of a channel is a company's sales force. For the companies high on push, such as many B2B … Read more

What strategies can Robert use to improve his chances to get a promotion?

What strategies can Robert use to improve his chances to get a promotion? Robert is a supervisor at a large bottling company. His job includes managing safety and breaks and setting schedules for his twenty-five employees who use forklifts and other machinery to package and move filled bottles on to trucks for delivery. Robert has … Read more

Discussion- Social Media and Content Marketing

Discussion- Social Media and Content Marketing Social media allows organizations to capture the eyes of their target audience. An organization creates business profiles on major social networks to promote their brand and leverage their platform to grow and educate their audience. If a marketer approaches social media without a content plan, they lose the benefits … Read more

Content Marketing-Simulated Business Scenario

Content Marketing-Simulated Business Scenario Overview Content marketing is an integral component of social media marketing. For example, we see websites with blogs and branded profiles on major social media networks. Blog posts get shared on many social channels. Well-designed social media marketing is about promoting brands and use social platforms to grow and educate an … Read more

Marketing Research for Toyota Prius in Australia

Marketing Research for Toyota Prius in Australia Scenario: You are the Marketing Manager for Toyota Prius and there are a number of things you want to find out about customers in Australia. On the one hand, you want to determine customers’ attitudes and perceptions towards Toyota Prius (essentially this is the image of Toyota Prius … Read more

Topic: Adverts Activity

Topic: Adverts Activity To date, you have staunchly avoided placing any advertisements on your website. However, with revenues declining, you are considering relenting on this position. Before making a full commitment, you decide to try to determine whether the presence of ads has any negative impacts on your sales. Therefore, you make a deal with … Read more

Social Media Marketing (plan &report)

Social Media Marketing (plan &report) The assignment is a report of maximum 2000 words, you must choose a company with a strong social media presence. Below is the information that must go into the paper. Please do let me know if there are any questions. HARVARD REFERENCING STYLE) 1. Short description of the company profile, … Read more

Market research proposal

Market research proposal Final assessment • Individual task • You have been hired by a Mobile Phone Manufacturer to conduct a test to determine why the newly introduced phone brand has not captured the expected market share. • Following the discussion that you had with the marketing team, you have identified that brand awareness, brand … Read more