Describe Information-Motivation-Behavioral Skills (IMB) model
Describe Information-Motivation-Behavioral Skills (IMB) model Health Communication Links and Discussion Questions Health Communication Assignments – Read the IMB and Theory of Planned Behavior 1. Describe the IMB model. Make sure to summarize each major component. 2. You are working on a health intervention to promote smoking cessation among college students. The health initiative is guided … Read more