digital media

Research and write a case study on Macy’s data breach

Research and write a case study on Macy’s data breach For this assignment, refer to the assigned Readings & Resources. Using the American Advertising Federation Principles, the IAB Native Ad Evaluation Framework and the PRSA Professional Code of Ethics provided, research a recent example of unethical brand communications as defined by the AAF, IAB or PRSA. Your example shouldbe recent … Read more