Explain the Purpose of Healthcare Marketing

Explain the Purpose of Healthcare Marketing

Identify a healthcare provider (urgent care facility, clinic, hospital, hospice or pharmaceutical company) that could benefit from a marketing campaign. Provide three reasons for choosing this organization and describe any image or public relation issues. Public-relation issues can include a negative public incident, poor reputation or recent fraud investigation. Finally, explain how a marketing plan can improve the image of the organization.

Requirements: 2 pages   |   .doc file

There instructor has just given us some of the things that he will looking for in this assignment.

– Ideas need to be clear and supported by real world examples.

– things that are actually happening in our community or healthcare organizations that we’ve seen

– Benefits of healthcare marketing are thoroughly highlighted into full understanding of the topic.

– Brief description of the organization

– How long not has been in existence

– What is it known of

Answer preview:

word limit:645