Develop an alternative marketing solution
This week your challenge is to develop an alternative marketing solution. Go back and re-evaluate your marketing framework. Assume that your marketing strategy is not working. What changes would you implement to your marketing strategy in order to take an alternate approach?
Present your old marketing framework along with a one-page summary of what changes you would make and the expected outcome of the changes.
Minimum 2 pages
Minimum 2 scholarly sources
250 word minimum forum post: Alternative Marketing
The purpose of this week’s discussion is to actively discuss with your classmates the topic of having alternative marketing solutions. Locate an article on a company (like the two examples provided in this week’s lesson) that is using an Alternative Marketing Solution and analyze why the article is relevant and what the key takeaway(s) are to your classmates.
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