Business Question
Structure of the project
1. Briefly present your selected company (name, industry, nationality, location, size, activities,
products…) (Max 200 words). (0.5 mark)
2. Determine the opportunities, threats, strengths and weaknesses of your selected company by
completing the SWOT matrix in the answer sheet. (1 mark)
3. Does your selected company have social responsibility? If yes, discuss its impact on
competitive advantage of the corporation. (Max 400 words) (1 mark)
4. Based on the figure 4.3 (Ch4-slide n o 18) and the textbook text relative to Porter’s Five forces
of competition framework, assess the power of the buyers, suppliers and substitutes of your
chosen company. How formidable are the barriers to entry and how intense is the rivalry
among existing firms? ( 2 marks)
5. What is the competitive strategy used by your selected company? Justify. (0.5 mark)
products…) (Max 200 words). (0.5 mark)
2. Determine the opportunities, threats, strengths and weaknesses of your selected company by
completing the SWOT matrix in the answer sheet. (1 mark)
3. Does your selected company have social responsibility? If yes, discuss its impact on
competitive advantage of the corporation. (Max 400 words) (1 mark)
4. Based on the figure 4.3 (Ch4-slide n o 18) and the textbook text relative to Porter’s Five forces
of competition framework, assess the power of the buyers, suppliers and substitutes of your
chosen company. How formidable are the barriers to entry and how intense is the rivalry
among existing firms? ( 2 marks)
5. What is the competitive strategy used by your selected company? Justify. (0.5 mark)
Answer preview:
word limit:1291